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February 28-March 2, 2025

DON’T MISS

THE HOTTEST SHOW ON EARTH!

Featuring fiery product tastings

and an astonishing array of hot

and spicy foods on sale to the public!

200 EXHIBITORS

MORE THAN 1,000 HOT & SPICY PRODUCTS

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A BRIEF HISTORY OF

THE NATIONAL FIERY FOODS

& BBQ SHOW

In 1987, Dave DeWitt, author and chile pepper expert, saw a tabletop display of Old El Paso products at the New Mexico Chile Conference, and the rest is history.


In 1990, Dave and his wife, Mary Jane Wilan, incorporated Sunbelt Shows, Inc. to produce the show, and Mary Jane took on the responsibility for selling exhibitor booth space. Despite some initial skepticism from potential exhibitors, she was highly successful. Keep reading…

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EXHIBITOR

FEATURED EVENTS

Continuous Outdoor

Cooking Demos

During Saturday and Sunday, from 12 noon to closing, Affirmative Solutions, manufacturers of Disc-It Cookers and Sidewinder Grills…

Tastings

Stop by and see some of our Exhibitors cook up their products right in front of you! You can sample what they made and take the product home with you.

Exhibitor and Attendee Party

Each year we have a reception for our Exhibitors and Attendees, as a thank you for attending the National Fiery Foods and Barbecue Show.

2023 Fiery Foods Show TV Spot: Have a Look!

TESTIMONIALS

"A most informative show, giving me a chance to see and taste new products and get a jump on the market. It's good to meet with the manufacturers, too. It's one of the most enjoyable shows I attend because it's very focused on the types of products on display."

Tom Hann, owner, Jungle Jim's International Market, Fairfield, Ohio.

"I like to prospect for new products to put in our portfolio, and I've found some outstanding products at the show. I also love the venue [Sandia Resort & Casino]–it's big enough to hold all the diverse and interesting exhibitors yet small enough to have focused conversations with everyone."


Bill Gerlach, Assistant Marketing Director, Melissa's World Variety Produce.

"My name is Paula Porter, and I am the owner of Paulita's New Mexico, a Hatch green chile food product manufacturer based in Rio Rancho NM. 2020 will mark our 3rd Fiery Foods Show. These shows have been key to the development of our business."

Paula Porter, owner, Paulita's New Mexico, Rio Rancho, New Mexico.

OFFICIAL 2024 SPONSORS